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Charitable GivingRolling Deadline

Newell Brands – Community Grants & Product Donations | Support for Disaster Relief, Youth Programs & Community Well-Being

3 Min Read

Organization: Newell Brands

About the Funder

Newell Brands—parent company of consumer brands such as Sharpie, Coleman, Rubbermaid, Yankee Candle, and Graco—is committed to strengthening the communities where its employees live and work. Through its Community Impact strategy, Newell supports nonprofits focused on disaster relief, youth development, education, community resilience, and essential needs.

The company also activates employee volunteers and donates Newell products to help nonprofits reduce costs and increase impact.


What This Program Funds

Newell Brands provides a combination of financial contributions, product donations, and employee volunteer support. Typical areas of investment include:

Focus Areas

  • Disaster Relief & Response: Emergency supplies, support for displaced families, long-term recovery

  • Youth Development: Education programs, outdoor recreation, learning tools, child well-being

  • Community Resilience: Programs improving safety, stability, and neighborhood strength

  • Essential Needs: Food access, shelter, and family support programs

  • Environmental Sustainability: Community cleanups, waste reduction, and environmental education

Common supported activities:

  • Distribution of donated consumer products for community programs

  • Youth learning, literacy, STEM, and outdoor recreation initiatives

  • Emergency relief and rebuilding efforts

  • Community events, volunteer days, and nonprofit fundraisers

  • Programs supporting vulnerable or underserved families

Newell offers both grants and in-kind product donations, depending on the program.


Eligibility

Eligible organizations must:

  • Be a 501(c)(3) nonprofit or equivalent tax-exempt charitable organization

  • Align with one or more of Newell’s community focus areas

  • Serve communities where Newell Brands operates or has employee presence

  • Demonstrate clear community impact and responsible use of donations

Newell generally does not support:

  • Political or religious organizations (unless broadly community-serving)

  • Personal fundraising or individual sponsorships

  • Organizations outside Newell’s operational footprint

  • Initiatives without measurable community benefit


Funding Amounts

Newell does not publish specific grant ranges.

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Support levels vary based on:

  • Type of request (grant vs. product donation)

  • Community need and target population

  • Alignment with Newell program priorities

  • Scale of anticipated impact

Product donations may include items from major Newell brands such as Coleman, Rubbermaid, Yankee Candle, Sharpie, Contigo, Graco, and more.


Deadline

Newell accepts grant and donation requests on a rolling basis, subject to available resources.

Organizations should submit requests at least 6–8 weeks before funding or product needs.


Geographic Focus

Newell Brands does not publish a specific list of eligible states or regions.

Their giving typically prioritizes:

  • Communities where Newell Brands operates

  • Areas where Newell employees live and work

  • Communities affected by disasters, when responding through relief partners

Requests outside this operational or impact footprint may not be eligible.


Application Process

To apply for Newell Brands community support:

  1. Visit the Newell Our Communities page

  2. Review their focus areas and giving priorities

  3. Prepare a proposal including:

    • Organization mission and nonprofit status

    • Program/event details

    • Community impact and number served

    • Funding amount or products requested

  4. Submit a request through Newell’s charitable giving contact or online form (varies by region)

  5. Approved organizations coordinate directly with Newell or local facilities


Why This Opportunity Is a Good Fit

Ideal for organizations that:

  • Serve youth and families

  • Provide education or learning programs

  • Support communities during disasters

  • Need donated consumer goods to reduce program costs

  • Offer community resilience, basic needs, or environmental programs

  • Operate near Newell facilities

This opportunity is especially strong for nonprofits that can benefit from product donations from well-known Newell brands or that provide direct services to families and communities.

Apply here: Link to Application

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