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Whirlpool Corporation – Corporate Giving & Appliance Donations

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Corporate Grants, Sponsorships, and Appliance Donations Supporting Housing and Community Development

Whirlpool Corporation provides charitable grants, corporate sponsorships, and in-kind appliance donations to nonprofit organizations working to strengthen housing, families, and communities. Through its House+Home corporate social responsibility strategy, Whirlpool supports initiatives that create comfortable, nurturing places to live and build resilient, sustainable communities.

Funding is geographically restricted to eligible nonprofit organizations located within 20 miles of communities where Whirlpool operates. Requests are considered throughout the year, subject to available funding and applicable review procedures.

Organization: Whirlpool Corporation / Whirlpool Foundation
Support Type: Corporate grants, sponsorships, and in-kind appliance donations
Geographic Focus: Selected Whirlpool operating communities in Iowa, Massachusetts, Michigan, Ohio, Oklahoma, Tennessee, and Wisconsin; other qualifying operating locations may be eligible

Geography:IowaMassachusettsMichiganOhioOklahomaTennesseeWisconsin
Deadline:Rolling Deadline
Funding Type:Corporate Giving GrantsIn-Kind DonationsSponsorships
Focus Areas:Community DevelopmentEducationHousing & Homelessness

About the Funder

Whirlpool Corporation is a global home appliance manufacturer with a longstanding commitment to community investment, housing, and sustainable development.

Through its corporate giving initiatives and Whirlpool Foundation, the company partners with nonprofit organizations working to improve living conditions, strengthen neighborhoods, and create opportunities for individuals and families.

Its charitable giving is guided by the House+Home strategy, which connects Whirlpool’s business expertise with community needs.

What This Program Supports

All charitable contributions must align with Whirlpool’s House+Home strategy.

House – Safe, Comfortable & Nurturing Places to Live

Programs that help individuals and families establish comfortable, supportive living environments where they can make healthy choices and build stronger futures.

Potential areas of alignment include housing stability, improved living conditions, and initiatives that help families thrive.

Home – Resilient & Sustainable Communities

Initiatives that strengthen neighborhoods and promote thriving, sustainable communities.

Priority areas include:

  • Community and neighborhood development
  • Education and educational opportunities
  • Community resilience
  • Sustainable community improvement

Whirlpool evaluates requests based on three additional considerations:

Authenticity: How closely the organization’s mission and activities align with House+Home and Whirlpool’s corporate mission.

Employee Engagement & Collaboration: Opportunities for Whirlpool employees to volunteer, contribute expertise, and participate in community initiatives.

Community Impact: The organization’s ability to demonstrate and measure meaningful local outcomes.

Eligible Support Types

Corporate Grants & Project Funding

Whirlpool Foundation considers grant requests supporting eligible nonprofit projects and initiatives.

Grant requests require approval from Whirlpool Foundation staff followed by review by the Foundation Trustees.

Organizations receiving support may be required to provide impact data and other information documenting results.

Corporate Sponsorships

Whirlpool provides sponsorship funding through a limited annual giving budget.

Sponsorship requests are reviewed monthly by an Advisory Committee until available funds are depleted.

The company generally distributes funding throughout the year, although the committee may adjust monthly allocations.

In-Kind Appliance Donations

Eligible nonprofits may request Whirlpool products to support qualifying charitable programs and community initiatives.

Product donation requests are subject to the following limits:

  • Maximum of three products per request
  • Luxury items are excluded
  • Donations must align with Whirlpool’s giving priorities and geographic eligibility requirements

Whirlpool also provides a separate product purchase request process for organizations seeking to acquire products.

Eligibility & Preferences

Applicants must:

  • Be recognized as a 501(c)(3) nonprofit organization
  • Provide an IRS 501(c)(3) determination letter
  • Be in good standing with the IRS
  • Be located within 20 miles of a community where Whirlpool Corporation operates
  • Demonstrate alignment with the House+Home giving strategy
  • Comply with Whirlpool’s nondiscrimination requirements

Whirlpool places particular value on organizations that can demonstrate measurable community impact and opportunities for employee engagement.

Organizations offering programs designed for specific populations are not automatically considered discriminatory solely because of that focus.

Geographic Eligibility – Whirlpool Operating Communities

Whirlpool restricts charitable contributions to nonprofit organizations located within a 20-mile radius of communities where the company operates.

The following U.S. manufacturing and corporate locations provide a starting point for determining geographic eligibility.

Iowa

  • Amana: Manufacturing operations

Massachusetts

  • Fall River: Manufacturing operations

Michigan

  • Benton Harbor: Global corporate headquarters

Ohio

  • Clyde: Manufacturing operations
  • Findlay: Manufacturing operations
  • Greenville: Manufacturing operations
  • Marion: Manufacturing operations
  • Ottawa: Manufacturing operations

Oklahoma

  • Tulsa: Manufacturing operations

Tennessee

  • Cleveland: Manufacturing operations

Wisconsin

  • Racine: Manufacturing operations

Additional Corporate & Developing Locations

Whirlpool also identifies operations or corporate facilities in:

  • Chicago, Illinois: Corporate operations
  • Perrysburg, Ohio: Announced manufacturing development

These additional locations should not be assumed eligible for charitable giving without confirmation from Whirlpool.

Important Geographic Eligibility Note: This list identifies known Whirlpool operating communities but is not an official or exhaustive list of grant-eligible locations. Applicants should verify that their organization is within 20 miles of a qualifying Whirlpool operation before applying.

Ineligible Requests

Whirlpool specifically excludes donations to:

  • Schools
  • Churches
  • Fire and police departments
  • Little League, soccer, and other sports teams
  • Individuals

Independent nonprofit organizations supporting public school curricula may be considered periodically.

Organizations that do not meet Whirlpool’s geographic, nonprofit status, or nondiscrimination requirements are also ineligible.

Funding Amounts

Whirlpool does not publish standard minimum or maximum monetary grant amounts.

Financial awards depend on the type of request, available budget, alignment with giving priorities, and approval by the relevant committee or Foundation Trustees.

In-kind product donations: Maximum of three products per request, excluding luxury items.

Timeline & Review

📅 Application Timeline: Rolling / ongoing

📅 Sponsorship Review: Monthly, until annual funds are depleted

📅 Grant Review: Whirlpool Foundation staff approval followed by Foundation Trustee review

📅 Product Donation Review: No standard review period published

📅 Recommended Lead Time: Submit requests well in advance of the planned project or activity.

Whirlpool does not publish a single annual application deadline for all categories of support.

Application / Request Process

Whirlpool provides separate application forms for different types of assistance.

Applicants should select the appropriate request category:

  • Financial Assistance Request: For monetary funding requests
  • Product Donation Request: For in-kind appliance donations
  • Product Purchase Request: For organizations seeking to purchase Whirlpool products

Organizations should be prepared to provide documentation of their 501(c)(3) status, describe their project or initiative, demonstrate geographic eligibility, and explain alignment with the House+Home strategy.

Grant recipients may also be required to provide impact data.

Apply / Learn More: https://www.whirlpoolcorp.com/corporate-giving-guidelines.html

Why This Opportunity Is a Good Fit

This opportunity is particularly well suited for organizations that:

  • Operate within 20 miles of a qualifying Whirlpool facility or operating community
  • Focus on housing stability, neighborhood improvement, or community development
  • Support families in creating safe and nurturing living environments
  • Advance education or community sustainability
  • Can demonstrate measurable local impact
  • Offer opportunities for Whirlpool employee volunteering or collaboration
  • Need financial support or in-kind appliance donations

Whirlpool Corporation’s Corporate Giving Program offers a valuable source of charitable support for local nonprofits working to strengthen housing and communities near the company’s operations.

Corporate Grants Guide Notes

Review Type: Ongoing; monthly sponsorship review
Geographic Restriction: Within 20 miles of Whirlpool operating communities
Known Operating States: Iowa, Massachusetts, Michigan, Ohio, Oklahoma, Tennessee, Wisconsin
Additional Locations to Verify: Chicago, Illinois; Perrysburg, Ohio
Funding Amounts: Monetary amounts not published
Product Donation Limit: Three products per request; no luxury items
Best Suited For: Local 501(c)(3) nonprofits focused on housing, neighborhood development, education, and community resilience

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