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Bath & Body Works – In-Kind Product Donations Through Good360 (Ongoing)

5 Min Read

Personal Care, Hygiene, and Home Fragrance Products for Nonprofits Serving People in Need

Bath & Body Works provides in-kind product donations to eligible nonprofit organizations through its partnership with Good360.

The program distributes donated personal care items, soaps, lotions, candles, and other products to nonprofits serving individuals and families experiencing hardship, displacement, or other challenges.

Product donations are intended to help meet essential hygiene needs, support personal wellbeing, and provide comfort and dignity to underserved communities.

Organizations must register with Good360 to be considered for available Bath & Body Works donations. Individual Bath & Body Works stores do not process donation requests.

Application Timeline: Ongoing Good360 membership and product availability

Organization: Bath & Body Works / Good360
Support Type: In-kind product donations
Geographic Focus: United States and Canada through Good360’s nonprofit distribution network
Funding Amount: Varies by product availability; no standard donation value published

Geography:Nationwide
Deadline:Rolling Deadline
Funding Type:In-Kind Donations
Focus Areas:Community DevelopmentDisaster Relief & ResilienceHealth & Wellness

About the Funder

Bath & Body Works is a leading personal care and home fragrance retailer offering soaps, lotions, body care products, candles, and other items.

The company supports communities through charitable grants, employee engagement, disaster relief, and in-kind product donations.

In early 2023, Bath & Body Works launched a partnership with Good360 to distribute products no longer offered for retail sale to nonprofit organizations.

Good360 connects corporate product donors with nonprofit organizations serving communities in need.

In 2025, Bath & Body Works reported donating more than 2.2 million personal care items and supporting more than 6,500 nonprofits across the United States and Canada.

What This Program Supports

Basic Needs & Hygiene

Product donations help nonprofits provide essential personal care and hygiene resources.

Potential beneficiaries include:

  • Individuals experiencing homelessness
  • Families facing financial hardship
  • People living in temporary shelters
  • Individuals experiencing displacement
  • Underserved communities

Community Wellbeing & Dignity

Bath & Body Works emphasizes the role of personal care products in supporting dignity, comfort, and wellbeing.

Donations may help nonprofits provide everyday essentials to individuals who otherwise have limited access to these products.

Disaster Relief & Recovery

Bath & Body Works also distributes products through nonprofit partnerships responding to disasters.

Relevant activities include:

  • Emergency shelter assistance
  • Disaster recovery programs
  • Distribution of hygiene supplies
  • Support for displaced families
  • Community recovery initiatives

Outreach to Underserved Communities

The program prioritizes nonprofit organizations providing direct services to people in need.

Examples include:

  • Homeless shelters
  • Food banks and community resource centers
  • Family support organizations
  • Community outreach programs
  • Disaster recovery organizations

Eligible Support Types

Bath & Body Works donates products through Good360, including:

  • Personal care items
  • Soaps
  • Lotions
  • Candles
  • Other available Bath & Body Works merchandise

Donations consist primarily of products that are no longer offered for retail sale, such as end-of-season merchandise.

The type, quantity, and availability of products may vary throughout the year.

This program does not provide cash grants.

Eligibility & Preferences

Bath & Body Works’ published in-kind donation guidelines prioritize organizations that:

  • Are qualifying 501(c)(3) public charities
  • Provide services within the United States
  • Address basic needs and hygiene
  • Support people experiencing hardship or displacement
  • Promote wellbeing through community-based programs
  • Serve underserved populations through outreach and direct assistance

Organizations must also meet Good360’s nonprofit membership requirements to access available products.

Geographic Eligibility

GeographyProgram Availability
United StatesEligible nonprofits may register with Good360 to access available Bath & Body Works products
CanadaBath & Body Works identifies Canadian nonprofits as part of its Good360 distribution partnership; availability and participation requirements should be confirmed with Good360

Bath & Body Works’ published eligibility checklist specifically identifies U.S. 501(c)(3) public charities.

Its broader product distribution partnership includes both the United States and Canada.

Canadian organizations should confirm their eligibility and available distribution channels directly with Good360.

Organizational Preferences

The strongest fit is for nonprofits providing direct assistance to individuals and families.

Organizations should be prepared to explain how donated products will reach people experiencing hardship or other unmet needs.

Ineligible Requests

Bath & Body Works does not support:

  • Direct product donations to individuals
  • Political candidates, committees, or organizations
  • Athletes, sports teams, sporting events, or tournaments
  • Fundraising events such as telethons or walkathons
  • Fashion shows and beauty pageants
  • Fraternal, labor, or social organizations
  • Nonacademic school activities such as proms and graduations
  • Organizations spending more than 20% of revenue on overhead and/or fundraising
  • Organizations with discriminatory policies
  • Government agency staff positions
  • Travel-focused requests
  • Standalone publications or media productions unrelated to an eligible project

Animal-focused organizations are generally excluded unless their programs directly benefit people, such as helping displaced or financially struggling pet owners.

Religious organizations are generally excluded unless they operate significant projects benefiting the broader community, such as food pantries open to everyone.

Individual Bath & Body Works stores cannot directly donate products to organizations. Requests must go through Good360.

Donation Amounts

Bath & Body Works does not publish a standard minimum or maximum product donation value.

The quantity and type of merchandise available depend on inventory and distribution arrangements.

In 2025, Bath & Body Works reported donating more than 2.2 million personal care items.

This figure represents companywide product giving and does not indicate the amount an individual nonprofit can expect to receive.

Timeline & Review

📅 Application Timeline: Ongoing Good360 registration

📅 Product Availability: Varies throughout the year

📅 Application Deadline: No fixed deadline published

📅 Notification: Good360 notifies eligible members when Bath & Body Works donations become available

The program does not operate through a traditional grant application cycle.

Organizations should register with Good360 and monitor communications about available product donations.

Registration does not guarantee that products will be available or that an organization will receive a donation.

Application / Request Process

Step 1: Review the Giving Guidelines

Organizations should confirm that their mission and activities align with Bath & Body Works’ in-kind donation priorities.

Step 2: Register With Good360

Nonprofits must become registered Good360 members to access Bath & Body Works product donations.

Good360 provides nonprofit registration through its website.

Step 3: Complete Membership Requirements

Applicants should follow Good360’s current registration and verification procedures.

Organizations may need to provide nonprofit status documentation and other information required by Good360.

Step 4: Monitor Product Availability

Good360 notifies registered nonprofits when Bath & Body Works products become available.

Availability varies and is not guaranteed.

Step 5: Request Available Products

Eligible members should follow Good360’s instructions for requesting or obtaining available donations.

Organizations should review any applicable fulfillment requirements before requesting products.

Apply / Learn More: https://good360.org/bath-body-works/

Register With Good360: https://catalog.good360.org/

Bath & Body Works Community Giving: https://www.bbwinc.com/people/community-relations-philanthropy/for-our-communities

Official Giving Guidelines: https://d27yqnus3zuzeu.cloudfront.net/bbw-staging/files/what-we-support-9.23.25.pdf

Why This Opportunity Is a Good Fit

This opportunity is particularly well suited for organizations that:

  • Provide direct services to individuals and families
  • Distribute hygiene and personal care supplies
  • Operate homeless or emergency shelters
  • Support people experiencing financial hardship
  • Assist families displaced by disasters
  • Serve underserved communities
  • Can distribute donated products directly to beneficiaries
  • Are willing to register with Good360 and monitor available inventory

Bath & Body Works’ product donation program can help nonprofits stretch limited budgets by providing useful goods for people experiencing hardship.

Unlike the Foundation’s invitation-only financial grants, this opportunity offers an established pathway for eligible nonprofits to access in-kind support through Good360.

Corporate Grants Guide Notes

Review Type: Ongoing product availability
Application Process: Good360 nonprofit membership
Funding Amount: In-kind products; value varies
Geographic Focus: United States; Canadian distribution also identified through Good360
Primary Focus Areas: Hygiene, basic needs, community wellbeing, disaster relief
Best Suited For: Shelters, food banks, disaster relief organizations, family service providers, and nonprofits distributing essential goods
Key Restriction: Individual stores do not accept direct donation requests

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